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						<title>Pinnacle News</title>
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						<description>recent news</description>
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							<title>Pinnacle News</title>
							<link>http://www.pinnacle-online.com/latest-news</link>
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				<guid>http://www.pinnacle-online.com/articles?ID=530</guid>
				<title><![CDATA[Property Group, Romans Manages Doubling in Turnover with Sage 200 ]]></title>
				<link>http://www.pinnacle-online.com/articles?ID=530</link>
				<description><![CDATA[Growing from a Sales and Letting Business to a multi-disciplinary property group, Romans Group has committed to a strategy of technological investment in order to support its continued growth plans. Since Romans invested in Sage Software its turnover has doubled and is set to increase.
Coming into the twenty-fifth year of business, Romans Group employ around 400 staff in 24 offices, covering London, the east of England, the Home Counties and Wales.  In 2011, the Group won the prestigious Sunday Times awards for Estate Agency of the Year and Lettings Agency of the Year and turnover for 2012 is expected to be in the region of £28 million. Romans Group has a diverse range of service offerings including estate agency sales and lettings, auctions, financial and mortgage advice, surveying, new homes marketing, land development and town planning, managing such a wide ranging business is no small task.
Managing a wide ranging business Romans recognised the need for a solid, integrated and flexible solution was crucial to support the group as it continued to grow. Romans committed to a strategy of technological investment and made the move to the Sage 200 Suite, with specialist module Project Accounting. The software was implemented by local Sage Business Partner Pinnacle.
Michael Palmer, Finance Director at Romans Group explains why migrating to Sage 200 was the right choice for them; Having good, solid software in place is critical and we use Sage 200 across all four of the businesses, the great thing about Sage 200 is its flexibility on handling different costing structures. From my experience of other reporting systems, we just wouldnt have the same level of flexibility elsewhere. Its easy to set up different businesses on the system, meaning we can have a single system holding many different formats of income and business structures.  
This strategy of being prepared to invest in technology has paid off; since Romans implemented Sage its turnover has doubled and is set to increase. Sage 200 has created a central point for monitoring money entering and leaving the firm across the entire group. Having this central access means the group is able to manage its finances more easily, while higher level management reporting gives Romans the confidence that management decisions are grounded in accurate, up-to-date information.
With ambitious growth plans in place Romans recognise the importance of not only choosing the right software solution for their business but emphasise the importance of choosing the right Sage Support Partner.  Michael comments; Our regular quarterly meetings with Pinnacle, where we discuss our plans, have helped to build a very good working relationship. We constantly strive to improve our IT platform to make our business even more efficient. If ever we have a hurdle to overcome or a specific objective to achieve and feel that the answer may lie in Sage, we can rely on Pinnacle to modify the system to help us. In addition, they are our eyes and ears on third-party solutions that can be integrated to solve a particular business challenge.
Pinnacle provides wide-ranging support throughout the Romans Group and the ability of the Sage 200 solution to grow in line with the changing needs of the Romans business means that significant untapped potential remains. Continued technological investment and Sage development are therefore key elements to Romans growth plans. Plans currently on Romans horizon include the automation of purchase order processing group-wide as well as the implementation of the Sage 200 fixed assets tracking module.
Michael emphasises the importance of continuing to invest in technology in order to achieve growth; Romans is a dynamic company and standing still is not an option for us, especially in todays competitive marketplace. Sage 200 provides us with an innovative yet stable platform for consolidating and managing our expanding business, while Pinnacle maximises the value of our investment as a trusted extension of our team.
To view the full Romans Sage 200 Case Study simply click here]]></description>
				<pubDate>Mon, 05 Mar 2012 00:00:00 GMT</pubDate>
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				<guid>http://www.pinnacle-online.com/articles?ID=522</guid>
				<title><![CDATA[Pinnacle scoops top honours at Sage Circle of Excellence Awards 2011]]></title>
				<link>http://www.pinnacle-online.com/articles?ID=522</link>
				<description><![CDATA[Sage UK, the leading business software and services provider, today named its business partner Pinnacle as one of its winners of the coveted Sage Circle of Excellence Award 2011 which was hosted at Blenheim Palace.Launched seven years ago, Sages Circle of Excellence recognises and rewards its leading Business Partners who provide outstanding customer service and whose customers are the most likely to recommend them to friends and colleagues.On presenting the award, Brendan Flattery, CEO, Sage UK & Ireland commented, "Its a real privilege to present this award to Pinnacle and my congratulations go to all involved. At Sage, our vision is to be the business software company that everyone recommends and our Business Partners are central to helping us achieve this. The Circle of Excellence rewards the Business Partners who support this vision by providing our customers with a fantastic customer experience." James Spencer, MD of Pinnacle, was delighted to receive the award for the sixth year. "Pinnacle takes special pride in delivering extraordinary customer service and experiences to our Sage ERP X3, Sage 1000, Sage 200 and Sage CRM customer base across the UK & Ireland. Customer service is core to our business strategy and by providing a superior service has earned the Pinnacle team this award for the sixth time. Serving our clients well is our organisations imperative and we will continue to grow on this success". According to Jayne Archbold, Managing Director of Sages Mid Market Division "This is the first year that Ive been involved in the Business Partner awards programme and Im really impressed with what Ive seen so far. As well as the other finalists, Pinnacle in particular has done a fantastic job this year in providing first class customer services to its Sage customer base, with special commendation going to their outstanding services to Mid-Sized businesses. I believe weve all got another great year ahead of us in 2012. Im confident that together we will succeed in getting even closer to our customers to provide them with an even better experience across the board."]]></description>
				<pubDate>Wed, 07 Dec 2011 00:00:00 GMT</pubDate>
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				<guid>http://www.pinnacle-online.com/articles?ID=515</guid>
				<title><![CDATA[Nine top ERP products go head to head]]></title>
				<link>http://www.pinnacle-online.com/articles?ID=515</link>
				<description><![CDATA[Sage ERP X3, delivered by Pinnacle, is one of 9 leading ERP products being pitted against each other over two days in the ERP HEADtoHEADTM event taking place on 22nd / 23rd February 2012 in the Carlton Hotel, Dublin Airport. Each product will be demonstrated using a single script, allowing for a true like-for-like comparison.The event is aimed at organisations that are planning to upgrade or replace their ERP systems. This is an ideal opportunity for senior finance or IT executives and members of their ERP selection teams to efficiently review the leading ERP products and to learn how to manage their selection process so that risk is reduced and benefits are maximised."If you are in the market for an ERP system this is an event not to be missed. It is a unique opportunity to make an efficient apples-to-apples comparison of the leading ERP products. See and compare the leading ERP systems based on a defined script, not a series of generic sales presentations. The event will also provide opportunities to network and compare experiences with other organisations also planning to implement ERP", commented Sean Jackson, Managing Director of BSM, leading ERP consultants.Products from Epicor, IFS, Infor Lawson, Microsoft, QAD, Sage, SAP and Syspro will be demonstrated. Each ERP vendor will also have an individual demonstration stand, where specific project requirements can be discussed in between presentations.Attendees have the option to attend on one day only or both days. Each product will be presented once each day, with presentations taking place in three parallel streams. Special discounts apply for early bird booking and for more than two attendees registering per company.This event will be facilitated by BSM, Irelands leading independent ERP consulting organisation. BSM has managed over 100 ERP projects and will share project experiences and ERP selection and implementation knowledge during the event.For further information and to register please contact Linda Davey on 091 746900 or by e-mail info@erpheadtohead.com or check out the event website www.erpheadtohead.comContact Details:Linda DaveyBSM IrelandParkmore Business Park West, GalwayT: 091 746918E: Linda.davey@bsm.ieW: www.erpheadtohead.com / www.bsm.ie      ]]></description>
				<pubDate>Thu, 10 Nov 2011 00:00:00 GMT</pubDate>
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				<guid>http://www.pinnacle-online.com/articles?ID=516</guid>
				<title><![CDATA[CIM Awards Top marketing accolades for Munster Simms]]></title>
				<link>http://www.pinnacle-online.com/articles?ID=516</link>
				<description><![CDATA[The Chartered Institute of Marketing last night celebrated the highlight of its centenary year- the 2011 Marketing Excellence Awards Ireland in City Hall, Belfast. As event partners Sage and Pinnacle we among more than 400 guests celebrated the remarkable achievements of the marketing profession across the island of Ireland. The big winners on the night were Munster Simms Engineering who picked up three awards including Marketing Excellence for Engineering, Best New Product/Service Introduction Campaign and the one off Centenary Marketing Excellence Award for the private sector. Other top winners included Autoline Insurance Group, Northern Ireland Chamber of Commerce, Fleet Financial and Translink picking up two awards each. Northern Ireland Screen picked up a new Chairmans Award for Special Recognition for contribution to the film industry while Lyle Bailie & DOE Road Safety picked up the same recognition award for marketing impact.Renowned Irish entrepreneur Paul Costelloe addressed the audience with inspiring words about how he built his global fashion brand and how he has diversified and adapted his business over his long and prestigious career. Charles Fulton, Chair of CIM Ireland said, "This has been a tremendous celebration for the Institutes centenary year. We had a very strong field of finalists from a diverse range of sectors and I know the judging panel had a difficult job. Winning companies, individuals and those who have been highly commended can be extremely proud of themselves. We would not have been able to host this event without the support of our partners Kantar Media, Invest Northern Ireland and nvest Northern Ireland and Sage with its local partner Pinnacle as well as the many support and event sponsors.We would like to thank them and indeed all of the companies who entered. With the completion of a century in winning professional recognition and status for the marketing professional, The Chartered Institute of Marketing will continue throughout its next century as the marketers lifelong career partner, and the champion of marketing excellence in all aspects of business and commerce. These Awards provide marketers with an opportunity to show off the positive power of marketing and demonstrate the beneficial contribution that marketing provides to both an organisations bottom line and long-term future. The success of these awards in Ireland is a testament to the dedication and commitment of professional marketers."Industry categoriesCategory 1 - Engineering: Winner - Munster Simms (Whale)Category 2 - Food & Drink: Winner - Irwins Bakery Highly Commended - Suki TeaCategory 3 - Chemicals, Plastics and Pharmaceuticals: Winner - Almac Highly Commended - SephaCategory 4 - Alternative Energy & Other Green Technologies: Winner - Agri AD LtdCategory 5 - ICT Industry: Joint Winners - BT Everywhere Campaign and AllstateCategory 6 - Textiles and Clothing: Winner - Decora Highly Commended - Mac in a SacCategory 7 - Building and Civil Engineering Industries: Winner - Patton Group Highly Commended - Brett MartinCategory 8 - Tourism and Hospitality Winner - Killyhevlin Hotel and Health Club Highly Commended - George Best Belfast City AirportCategory 9 - Arts, Heritage and Creative Industries: Winner - Ulster Orchestra Highly Commended - Temple Bar Cultural Trust and Audiences NICategory 10 - Service Sector - Personal Services: Joint Winners - Dunmurry Dental Practice and Autoline Insurance GroupCategory 11 - Service Sector - Business to Business: Winner: Fleet Financial Highly Commended - Clarendon ExecutiveCategory 12 - Social Economy Businesses, Charities & other Not for Profit incl Public Sector Winner: TranslinkCategory 13 - Retail (including online retail): Winner - Sainsburys Highly Commended - Menarys and Clerys & KOHCampaign and Professional categoriesCategory 14 - Best Sales Campaign using Traditional Promotional Mechanisms - Winner: NI Chamber of Commerce Highly Commended: Moy ParkCategory 15 - Best Online Campaign : Winner: Ion - City of Culture Highly Commended - Irish Football AssociationCategory 16 - Best Brand Development Campaign: Winner Large - Northern Bank Highly Commended Large - BBC Sport NI;Winner Small - Pierce Communications & Fleet Financial Highly Commended Small - Todds LeapCategory 17 - Best International Market Development Campaign: Winner: Linwoods Highly Commended - CIGA, Path XL & ClarehillCategory 18 - Best New Product / Service Introduction Campaign Winner: Whale Pumps (Munster Simms Engineering) Highly Commended: Brett MartinIndividual achievementsCategory 19 - Senior Marketing Professional: Joint Winners - Ann McGregor Northern Ireland Chamber of Commerce and Cathy Martin CMPRCategory 20 - New Marketing Professional: Joint Winners - Kristen Aiken, Autoline Insurance Group and Paula McCloskey, Specialist Joinery SystemsSpecial AwardsChairmans Award-Special Recognition: NI Screen -for contribution to Film Industry Lyle Bailie & DO Road Safety for impactCentenary Marketing Excellence Award: Winner Private Sector - Munster Simms (Whale) Winner Public Sector - Translink       ]]></description>
				<pubDate>Fri, 04 Nov 2011 00:00:00 GMT</pubDate>
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				<guid>http://www.pinnacle-online.com/articles?ID=506</guid>
				<title><![CDATA[Pinnacle expands with acquisition of Plus One Ltd]]></title>
				<link>http://www.pinnacle-online.com/articles?ID=506</link>
				<description><![CDATA[Pinnacle expands with acquisition of Plus One LtdLeading software company today marks its 14th acquisition as part of a multi-million pound expansion plan to position it as premier provider of business management software solutions across the UK and Ireland. Pinnacle Computing Ltd, who is recognised as a leading provider of Sage Software, has acquired Plus One (Computer Services) Ltd an Aberdeen based Software Company for an undisclosed sum. The expansion strengthens Pinnacles presence in Scotland, which already has an office in Glasgow, by adding 5 staff and over 75 Sage customers to an already rapidly growing number of customers now in excess of 1,000. The expansion also increases the number of staff currently employed by Pinnacle across the UK and Ireland to 85 people, with turnover of £9million. James Spencer, Group Managing Director of Pinnacle, said that the acquisition of Plus One Ltd underscores its vision of providing world class business management software solutions locally."As a nationwide supplier of business management solutions Pinnacle believes that core to our business success is the ability to provide our clients with a local presence. That is why we established a presence in Glasgow some years ago and why today we are announcing a further expansion of our Scottish operations."Our acquisition of Plus One Ltd provides a good strategic fit as its a fully accredited provider of Sage products with an excellent customer base. We believe our range of expertise and capabilities across Sage Accounting, enterprise resource planning (ERP) and customer relationship management (CRM) software solutions combined with local delivery will further enhance our ability to grow across Scotland." Plus One Ltd, who will now trade under the Pinnacle brand, was established 18 years ago by trio Val Thomson, Jennifer Macdonald and Fiona Thomson and in recent years were announced as a centre of excellence for Customer Development by Sage. Plus One Ltd is the largest Sage supplier in the North East region. Jennifer Macdonald, Plus One Ltd Director, is delighted with the acquisition by Pinnacle commenting,"We felt it was very important that we partner with a customer service focused business such as Pinnacle who has a range of expertise to satisfy our customer demands. As a result we will be able to strengthen our business offering under the Pinnacle brand and be part of a bigger network of Sage providers across the UK and Ireland". In recent years Pinnacle has rapidly expanded throughout the UK and Ireland with the opening of 11 offices, including strategic acquisitions geographically. Pinnacle is part of Sage UKs Circle of Excellence reserved for leading Business Partners who provide outstanding customer service and whose customers are the most likely to recommend them to friends and business counterparts.      ]]></description>
				<pubDate>Mon, 03 Oct 2011 00:00:00 GMT</pubDate>
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				<guid>http://www.pinnacle-online.com/articles?ID=502</guid>
				<title><![CDATA[Sage shows the importance of being Connected with the launch of Sage 200 v2011]]></title>
				<link>http://www.pinnacle-online.com/articles?ID=502</link>
				<description><![CDATA[Pinnacle has launched the latest version of market leading Sage 200 v2011. With mobile deployment, integrated CRM, Business Intelligence and financials, Sage 200 v2011 transforms levels of accessibility, information management and business insight.Staying ConnectedThe improved Sage 200 Suite gives users to freedom to choose how, when and where they access business critical and real-time information. Through integrated business Intelligence (BI), customer relationship management (CRM) and financial management Sage 200 v2011 emerges as a highly functional and flexible enterprise resource planning (ERP) package.Integrated SoftwareSage 200 v2011 is a business solution platform which makes it easier for you to do business. Through integrated Customer Relationship Management (CRM), Business Intelligence (BI) and financial management the Sage 200 Suite automates complex business processes, provides greater efficiencies and an instant complete view your business. With a flexible report designer, intuitive dashboards and integrated CRM and BI, Sage 200 transforms information management, providing unrivalled business and customer insight without unnecessary complexity or costs."By connecting the most relevant information from across the business in real-time, Sage 200 v2011 is a powerful business tool that plays a fundamental role in driving collaboration, facilitating joined-up thinking and enabling greater performance across a business," Steve Attwell, General Manager, Sages Lower Mid Market & Channel Division.With Sage 200 v2011 the Sage 200 Suite has increased its mobile integration to include iPhone and iPad. Additionally its improved mobile functionality, virtualisation and browser-based support, actions such as PO authorisation, timesheets and expenses or customer interactions, can now be explored on the move in real-time. Sage 200 Mobile provides the flexibility to access and input to business-critical information as and when they need it, regardless of location."In todays fast-paced business environment, access to accurate, up-to-date information in the field can make the difference between converting a sale and losing one. With integrated CRM and  mobile access on BlackBerry and Apple devices, Sage 200 v2011 makes it easier than ever for business professionals to join up all aspects of their organisation and streamline financial and operational processes to identify opportunities for innovation, productivity and growth and ensure they are capitalised on" Steve Attwell, General Manager, Sages Lower Mid Market & Channel Division.Growing your businessThe Sage 200 Suite defines the moment when a growing business seeks more integration and efficiency across its increasingly complex organisation and wants the flexibility and freedom to choose how their solution evolves with their business.  Scalable, secure and simple to use, Sage 200 v2011 offers businesses a customisable platform that is quick to implement and future proofed. Implemented by over 4,250 organisations in the UK, the Sage 200 Suite provides an unrivalled gateway to business success for growing organisations. "The release of Sage 200 v2011 shows positive investment and a dedication from Sage to create a business platform which supports business growth. Consumers can be confident that the Sage 200 Suite offers a solid and progressive roadmap for the future which will move forward in tandem with their business." James Spencer, Managing Director, Pinnacle Computing]]></description>
				<pubDate>Thu, 01 Sep 2011 00:00:00 GMT</pubDate>
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				<guid>http://www.pinnacle-online.com/articles?ID=494</guid>
				<title><![CDATA[The Time Has Come for Local Businesses to Achieve Marketing Excellence]]></title>
				<link>http://www.pinnacle-online.com/articles?ID=494</link>
				<description><![CDATA[The clock is ticking and its time for local companies to start their entries for this years Chartered Institute of Marketing (CIM) Irelands Marketing Excellence Awards. The Awards, which are being held on the 100th anniversary of the establishment of The Chartered Institute of Marketing, will provide marketers with the opportunity to demonstrate the positive power of marketing. They will recognise the contribution that marketing makes to an organisations bottom line and long term future.Key partners, event support partners and CIM representatives attended a reception in the Lord Mayors Parlour before the Awards launch at Belfast City Hall. Entry to the awards is free and the deadline for entries is 4pm on Thursday 8th September. The winners will be announced by television personality Sarah Travers at a Gala Banquet in the City Hall on Thursday 3rd November 2011.Bob Anderson, General Manager for CRM & Enterprise at Sage, said:"In a crowded communication market place, getting the right message to the right people at the right time and in the right way is essential. Smart tools in the hands of smart Marketing people can make the difference between success and failure in a difficult economy. The cream of the Marketing community are spending and evaluating their budgets wisely to make the greatest impact. Were delighted to support these awards that allow the very best from the world of Marketing to stand up and be applauded."Dr Vicky Kell, Trade Director at Invest Northern Ireland, said:"Its now more important than ever for Northern Ireland companies to be creative, make their mark and gain market share. With the focus on return on investment and making every marketing pound count it can be difficult for marketers to have the opportunity to experiment and innovate. Thats why those who have pushed the boundaries and succeeded deserve to be recognised. For this reason I would like to encourage local companies to enter the CIM Ireland Marketing Excellence Awards 2011."Peter Fyffe-McFadden, Regional Director Northern Ireland of Kantar Media, said:"We are delighted to be a partner for this years CIM Marketing Excellence Awards, particularly given that its the centenary of CIM. The Award categories have all been refreshed this year and there are even more categories than last year so there really should be something suitable for every type of company, as well as sales and marketing individuals."Charles Fulton, Chair of CIM Ireland, said:"This centenary year of CIM celebrates the positive power that marketing has had on business and the economy over the past 100 years and marks the Institutes commitment to supporting the evolving needs of marketers into the future. In the current climate Northern Ireland businesses need to work harder than ever to attract and  keep customers. We believe that the Marketing Excellence Awards offer businesses the ideal opportunity to highlight their successes and strategies employed, not only to stay in business but in some markets, to excel in these very challenging times."We would like to thank all of our key partners and event support partners for their commitment to the CIM Ireland Marketing Excellence Awards."There are twenty award categories which are divided under three headings: Industry, Campaign and Professional and Individual & Professional Achievement. Key partners include Invest Northern Ireland, Kantar Media and Pinnacle & Sage. Event support partners include eyesparks, Presseye, Belleek Living, Castle Catering and Stakeholder Group.For more information on the award categories please go to http://www.cimireland.net/ ]]></description>
				<pubDate>Mon, 27 Jun 2011 00:00:00 GMT</pubDate>
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				<guid>http://www.pinnacle-online.com/articles?ID=488</guid>
				<title><![CDATA[Sage ERP X3 Survey conducted by Ernst & Young Advisory]]></title>
				<link>http://www.pinnacle-online.com/articles?ID=488</link>
				<description><![CDATA[A recent survey conducted by Ernst & Young Advisory on the performance of Sage ERP X3 revealed that Medium to Large Enterprises (MLEs) have reached a high level of maturity in terms of their information systems. They need software applications with deep and broad functionalities equivalent to those of very large companies, but they do not yet have the same IT, financial and human resources. When choosing a solution, MLEs now base decisions on much more operational and measurable criteria than in the past. They need solutions tailored to automatically meet their needs: a system thats simple to implement and use, a rapid return on investment and cost effectiveness.The survey showed that through the implemetnation of Sage ERP X3, users significantly improved upon operational management processes and cost reduction. Over 72% of companies surveyed were seeking a better general management system noted an improvement, and gains of over 10 % were recorded in terms of time saved in processing and producing financial statements.Clients surveyed were assessed pre and post implementation of Sage ERP X3 and the key results are as follows:-- Sage ERP X3 gives great client satisfaction80% of customers interviewed see Sage ERP X3 as a significant improvement, even a competitive advantage (13%), and in ¾ of cases, operational processes are managed better than previously- Sage meets the commitments made at the start of the project89% of companies interviewed think that commitments have been met.- Sage ERP X3 improves profitability75% of companies recording increased profitability attribute this to Sage ERP X3.- Sage ERP X3 significantly improves operational management processes and cost reduction72% of companies seeking a better general management system noted an improvement, and gains of over 10 % were recorded in terms of time saved in processing and producing financial statements.]]></description>
				<pubDate>Wed, 20 Apr 2011 00:00:00 GMT</pubDate>
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				<guid>http://www.pinnacle-online.com/articles?ID=483</guid>
				<title><![CDATA[Marketing elite put CRM at heart of business agenda]]></title>
				<link>http://www.pinnacle-online.com/articles?ID=483</link>
				<description><![CDATA[Marketing elite put CRM at heart of business agendaNorthern Irelands business leaders gathered at The Merchant Hotel Belfast, 8th March, for an insight into how Customer Relationship Management (CRM) Strategies can transform how businesses interact with their customers.The executive briefing provided by local business software solution specialists Pinnacle and The Chartered Institute of Marketing (CIM) was aimed at encouraging local marketers and business leaders to think more seriously about CRM, particularly in todays economic climate where businesses are under more pressure than ever to drive profitability, acquire and retain customers while maintaining a return on marketing investment and customer satisfaction. With industry research specialists Gartner forecasting spend on CRM software expected to see the largest increase of all the application software markets worldwide in 2011, guest speaker at the event CRM evangelist David Beard, of Sage UK, warned businesses in Northern Ireland must get to grips with understanding CRM as a business strategy and core reasons for customer interaction before investing in a CRM system.David Beard comments, "More than ever customers are expecting higher levels of personalized and exceptional services. To do that businesses need to understand their customers behavior and reaction to their business messages, tailoring them accordingly. They need to understand how to retain their customer and give a better experience. CRM technology should enable greater customer insight and provider greater customer interaction. The technology becomes the enabler to the strategy."Also speaking at the event Richard Houdmont, Director of The Chartered Institute of Marketing Ireland, revealed that in its annual Market Trends Survey CRM is high on the agenda. "The Chartered Institute of Marketing undertakes an annual Market Trends Survey and the most recent survey reveals that marketers believe that CRM is the activity which delivers the best return on investment. In these times of austerity, marketers cannot afford to be complacent about their CRM systems. They must be fit for purpose in an age of "customer managed relationships."Ends  ]]></description>
				<pubDate>Tue, 08 Mar 2011 00:00:00 GMT</pubDate>
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				<guid>http://www.pinnacle-online.com/articles?ID=481</guid>
				<title><![CDATA[Sage integrates iPhone and social media access into award-winning Sage CRM solution]]></title>
				<link>http://www.pinnacle-online.com/articles?ID=481</link>
				<description><![CDATA[Available on premise, hosted or in the cloud, the latest version of Sage CRM transforms levels of accessibility, information management and customer insight. Press Release by Sage UK: TFM&A London, 1st March 2011 - Sage (UK) Limited, a leader in business software and services, today strengthened its range of mid market solutions with the launch of its customer relationship management software, Sage CRM v7.1, which is designed to give businesses the freedom to choose how, where and when they manage critical customer information.Sage CRM v7.1 offers users fast and flexible accessibility to customer data, contacts and calendars, thanks to powerful new MS Exchange integration and a choice of cloud, hosted or on-premise deployment options. With Twitter and LinkedIn integration as well as mobile deployment and an optimised iPhone experience, the new solution also gives 24 hour access to business-critical information regardless of location, enabling businesses to operate in the way they want. "Whether in the office or on the move, Sage believes software should make it easier for people to do business and our latest version of Sage CRM builds on this commitment by giving customers the flexibility, reliability, security and support to connect services and view their customer data in a way that best suits their needs now and in the future," explained Greg Ford, Managing Director, Sages Mid Market Division.New design for greater ease of use and customisationSage CRM v7.1 now features:Sage CRM Interactive Dashboard for users to manage their business, priorities and key accounts from a single screen and new Sage CRM Report Charts for at-a-glance insight on business performanceSage E-marketing, which offers a simple 3-step wizard to execute e-marketing campaigns quickly and easily with a choice of over 90 professional templates, as well as simple campaign cloning to re-produce winning campaigns and a ready-made marketing campaign workflow out-of-the-boxReal-time synchronisation between Sage CRM and MS Exchange for seamless calendar and communications management anytime, anywhere, regardless of device or locationTwitter integration, empowering businesses to manage leads and customer interactions on Twitter from within Sage CRMSage CRM for iPhone with the ability to update and access real-time customer information, view customer cases and manage opportunities and leads on the move.Delivering accurate information for greater decision makingTo empower businesses to best communicate, collaborate and compete, Sage CRM v7.1 integrates seamlessly with Sages many ERP suites - including Sage 200 and Sage ERP 1000 - as well as other Sage business applications to bring together multiple data sources for the most accurate customer insight."By connecting the most relevant and real time information from across the business, Sage CRM is a powerful business tool that can play a fundamental role in facilitating joined-up thinking, informed decision making and greater business performance across an organisation," added Sages Greg Ford.Implemented by over 10,000 organisations in 70 countries worldwide, Sage CRM provides an unrivalled gateway to CRM success for businesses of all sizes and complexities. The new suite will be available in the UK from April 2011 - for more information please visit www.sage.co.uk/crm-ENDS-About Sage CRMSage CRM is used by over 10,000 organisations in 70 countries worldwide to manage their critical sales, marketing and customer service activities every day. Award-winning Sage CRM equips businesses with the tools they need to find new customers, close sales faster and build lasting, more profitable relationships across all channels. Regardless of how, when or where customers, partners and prospects choose to interact with your business, Sage CRM provides a decisive advantage by delivering a comprehensive, easy-to-use system to successfully manage these relationships. Thanks to its ERP integration capabilities, the Sage CRM front-office is powered by data from the back-office to give sales, marketing, customer service and other front-office staff a true 360 degree view of customers across front- and back-office functions, differentiating it from many other CRM solutions in the market today.Visit the Sage CRM Ecosystem at http://www.sagecrm.com/ to join the conversation on our user and partner communities and to access the full range of Sage CRM apps and extras.About The Sage Group plcThe Sage Group plc is a leading global supplier of business management software and related products and services, principally for small to medium-sized enterprises. Formed in 1981, Sage was floated on the London Stock Exchange in 1989. Sage has 6.1 million customers and 13,400 employees worldwide. We operate in over 24 countries covering the UK, Europe, North America, South Africa, Australia, India and China. For further information please visit http://www.sage.com/.]]></description>
				<pubDate>Tue, 01 Mar 2011 00:00:00 GMT</pubDate>
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