Sage appoints Peter Jones as Ambition Ambassador

Sage, the market leader in cloud business management, has announced the appointment of Peter Jones, Dragon’s Den star and one of the UK’s most recognisable entrepreneurs, as its new Ambition Ambassador.

Peter Jones, one of the UK’s most iconic businessmen and the longest serving Dragon’s Den investors, will feature in a TV and social media campaign to highlight the success stories of his career to date. The campaign will also feature other Sage customers’ including Jaguar Land Rover and Soapsmith as well as Pinnacle’s customer, luxury watch brand, Bremont.

Peter Jones has utilized Sage Business Cloud software across forty businesses from the early age of nineteen, a Sage ‘customer for life’. Peter Jones personifies ambition throughout his business portfolio and ‘The Peter Jones Foundation’, which allows younger generations to be involved in a programme with a reputable entrepreneur who has created a known presence in the global market.

The use of Sage software allows Peter to manage business functions from money to people. Sage Business Cloud solutions helps to fuel business ambition by supporting key business processes to help accommodate growth.

As Sage’s Ambition Ambassador, Peter Jones will help to harness the power of sharing conversation of ambitions, participation and driving force for business success.