Integrated Sage solution is 'business engine' for GCC
Integrated Sage solution is 'business engine' for GCC
Customer Profile
Based in Sutton, Surrey, GCC (Global Cleaning Contracts) specialises in managing cleaning contracts for commercial and leisure premises. It provides its nationwide customer base with services ranging from a once-aweek cleaner to full-time facility servicing, with additional specialist services such as window cleaning, graffiti removal and in-depth cleans after damage or building works. The company was established in 1977 and has since grown into an £8 million business, with 60 employees.
Sector: Business Services
Business Need: Business Management
Location: Surrey, United Kingdom
Employees: 60 Employees
The Challenge
Managing Director Richard Luckman explains that while the service GCC delivers is relatively simple, its business model is complex: “We don’t employ cleaning staff directly, rather we act as a broker between the end customer and our network of contractors. We perform all the administration and management of the contract on the contractor’s behalf, leaving them free to focus on delivering the service. This requires us to have accurate up-to-date information on both the customer and the contractor and this data drives everything we do."
The Solution
GCC migrated to Sage 200 Financials and Sage CRM in 2011, replacing Sage MMS, which had been supported by Pinnacle, and Sage CRM MME, which had been supported by another Sage Business Partner. The move to newer Sage software arose out of a refresh of the company’s IT infrastructure.
"Both Sage MMS and Sage CRM MME had been heavily developed to meet our bespoke requirements. In looking for an alternative, we wanted the combined benefits of off-the-shelf packages that could be customised to our needs."
Richard Luckman , Managing Director
Global Cleaning Contracts
The Benefits
Sage CRM helps GCC to manage 250,000 or so active prospects at any time.
As Richard explains, “It’s a dynamic tool that underpins our sales cycle, helping us to move an opportunity through the pipeline. Our sales managers can see how each sales person is performing and how we can make the best of every sales opportunity.
It also enables me to put a value against the potential business in the pipeline, according to how far it has progressed, so that I can see whether the trend is up or down. I can also measure the business in the pipeline by region, sales person and prospect.”
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